Ahoy!
Last week we managed to talk to Maarten Beckers, who is the action coordinator at Amnesty Nederland. He described Amnesty as an old wise man who you can always trust, but who is not sexy enough to the young generation. So according to Maarten, Amnesty should become the wise Clark Kent, who has secret superpowers and turns into Superman. The same Superman that young people can like, follow, admire and trust.
You can check some of the projects that Maarten was involved with while working at Amnesty. Do these projects present Amnesty as the cool Superman or we are still dealing with the less interesting persona of Mr Clark Kent?
Amnesty at Lowlands Festival, Project: Chinese Internetcafe
Amnesty at Pinkpop Festival, Project: De Kop van Poetin